About Nexrise India
Nexrise India Infra Pvt. Ltd. manufactures, supplies and rents aluminium scaffolding, ladders and height safety equipment. It is headquartered in Mumbai and serves clients across India.
Website: nexriseindia.in
How we worked with Nexrise India
Nexrise India Infra Pvt. Ltd. is a premier manufacturer, supplier, and rental provider of Aluminium Scaffolding, Ladders & Height Safety Equipment, headquartered in Mumbai, Maharashtra – serving clients Pan India including Tata, Adani, Godrej & Boyce, Sterling & Wilson, and more.
We partnered with Nexrise India to deliver a comprehensive digital marketing transformation covering SEO, Local SEO, Google Merchant Center, and conversion tracking. We built and optimized city-specific landing pages for Mumbai, Jaipur, Delhi, Pune, Ahmedabad, Bangalore, Hyderabad, and Kolkata – driving hyper-local traffic from high-intent B2B buyers.
Our Google Merchant Center optimization pushed product listings to the top of Google Shopping results, while on-page technical SEO and blog content strategy secured 15+ keywords in Top 3 Google positions. Google My Business optimization delivered dominant Google Maps rankings across all major cities. Conversion tracking via Google Tag Manager and Analytics enabled data-driven decisions – culminating in a 300% growth in monthly clicks (250 to 1,000+) and a remarkable 900% growth in monthly impressions (10,000 to 100,000+), transforming Nexrise India into the most visible height access solutions brand across India.
Goals, work and results
Goals
- Reach B2B buyers city by city across India
- Rank in the Top 10 for scaffolding and ladder keywords
- Improve product visibility on Google Shopping
- Track leads and conversions properly
What we did
- Built city landing pages for Mumbai, Jaipur, Delhi, Pune, Ahmedabad, Bangalore, Hyderabad and Kolkata
- Optimised Google Business Profile and local SEO for Maps visibility
- Optimised Google Merchant Center product listings
- Set up conversion tracking with Google Tag Manager and Analytics
Results
- 300% growth in monthly clicks, from 250 to 1,000+
- 900% growth in monthly impressions, from 10K to 100K+
- 15+ keywords ranking in the Top 3 on Google
Services used
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