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Payments Fintech Company
Collaborated with micro-influencers in the millennial and Gen Z space to promote our payment platform on Instagram.
Partnered with a popular fashion and lifestyle influencer to create a sponsored post showcasing our payment platform and how it simplifies online shopping for her followers.
Hosted an influencer event in which we invited fashion and lifestyle influencers to a demo of our payment platform, and offered a commission for each sign-up they generate.
Measured the success of our Instagram influencer marketing campaigns using metrics such as engagement, reach, and conversions, and adjusted our strategies accordingly to maximize ROI.